Your clients are looking for you online.
Are they finding you?
And if they find you, does your website entice them to call or visit?
You don't need to be a technical expert to market yourself online. In this workshop geared towards bodyworkers, small business owners, and other independent professionals, you'll learn simple, cost-effective strategies for establishing a user-friendly web presence. Then, you'll discover creative and low-cost ways of getting your website found, using e-mail to effectively and safely communicate with your clients, and using social networking sites to increase referrals.
By the end of this workshop, attendees will:
* Understand why having a website is crucial to attracting new clients
* Become aware of free and low-cost ways to create a website, even if you're
not a programmer
* Have a solid understanding of what makes a website effective & useful
* Understand how to get yourself ranked in Google
* Discover effective, respectful ways of using email to keep your clients coming
back
* Be able to discuss other methods of establishing an online presence, including
social networking
* Understand the basics of search keyword advertising
Instructor Jan Hanseth, AB, LMT, has been working in computing
for over a decade, as a systems administrator, database programmer, and website
developer. She recently graduated from the Downeast School of Massage and now
owns a rapidly-growing massage therapy practice in Portland. She regularly consults
with other small business owners on improving their online presence.
To register or for more information, contact Downeast School of Massage, 207-832-5531.